Let’s face it: regular blogging is important for business, but the idea of coming up with new content to post about on a daily basis or even every week can be challenging and time-consuming. Although you can use sites like Writers Department and get your content written, a perfect way to simplify the process is […]
If you can, don’t just satisfy your readers – end your article with a challenge. Ask them to subscribe, comment, buy, or get involved. If you’ve done your job and solved their problem, they’ll be more likely to act on your instructions.
Strong language skills and a knack for persuasion will get you a long way in the business of copywriting, whether it is for a high-end advertising agency or for freelance jobs that you pick up here and there. But sometimes that isn’t quite enough.
Businesses only need to target their content marketing efforts at the core of their customer base – not at every single member. It takes some market research to determine the profile or buyer persona of the idealized core customer. If you are able to invest in the right kind of market research, you should be able to come up with a detailed description that accurately describes your ideal customer.
English degrees got a bad reputation that’s still hard to shake. However, what many people don’t realize is that in a tech-heavy era, writing is paramount for nearly every single business. There are full-time jobs for search engine optimization (SEO) wizards, social media managers, marketing managers who take on e-newsletter campaigns and technical writers, copywriters, […]
There’s no bigger turnoff than a web site that’s overly sell-y. That’s the risk that you run when you try to incorporate affiliate marketing into your site. If it seems to your readers like your only goal is to sell people something, and you’re not providing content that’s organic to your site, then you’re going to alienate readers.
Product reviews are the lifeblood of any affiliate business, however not many affiliates know how to write a product review that converts into sales. Here are some simple steps you can follow to ensure you are writing reviews that will not only make you stand out in the crowd but actually convert into sales. Every […]
Think about whether you can take a familiar topic and tackle it in depth, with more personality or an angle that reflects a recent event. The kinds of articles that get shared and syndicated are the kinds that most people imagine they could write… if they only had the time.
This is probably the number one thing that separates a great affiliate site from a good one – and the level of content your site has usually depends on your free time, ability, and budget. If you’re a talented writer who knows how to make converting content, you’ll always have one up on your competition in any niche.
A business may have ads written for them in magazines but the difference between magazine and web copywriting is huge. It wastes time and you can lose a customer for life just like that. With a magazine or newspaper, everything a reader needs to know is in one advertisement.