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Article Marketing How To Smash Your Competitors

July 20, 2009 By Ron 6 Comments

Article Marketing is the one online strategy that has many long-term benefits for your online business or affiliate marketing efforts and best of all, you only have to do write the article once, and it does all the hard work for you.

This is the practice of posting keyword themed articles on to different article directory sites across the internet that then syndicate your content, there are also options available where you can publish to thousands of blogs who want to use your content for their sites as well.

This is not about placing your unique articles on low quality sites that will do nothing more than get the article de-indexed and waste your time.

Why Every Website Owner And Especially Affiliates Should Be Using This Strategy

article marketingThe reason that this type of marketing is an important promotion strategy is because some of these article directory and syndication sites have a significant readership following. This type of marketing has two main benefits for generating traffic and they are, direct traffic and search traffic.

Both are very important and should be used to their fullest capabilities. Article marketing will also help you build your inbound links (one way links) and bring in a good amount of traffic for your affiliate business, when written and distributed across the internet correctly.

And if you article marketing efforts are using themed keywords this will bring in even more website traffic that is geared towards your sites theme which should convert to sales for you.

Article marketing done correctly will grow into a powerful viral machine that will constantly bring fresh targeted traffic which are usually already qualified leads day after day. Especially, once you learn what your market wants to learn about and especially if your articles are solving their daily problems.

There are several benefits, including establishing yourself as an expert in your niche, as well as lead generation, increased website traffic and improved search engine rankings. It makes up an essential part of search engine optimization (SEO). Article marketing has grown in popularity and is definitely here for the long-term.

Used Correctly It Can Be A Very Powerful Marketing Tool

Regardless of what you are hearing about all the Google updates article marketing is still one of the most powerful tools you can use to promote your affiliate offers, online business, products or services. Another easy way to publish articles is by using article submission services such as Unique Article Wizard or Brad Callen’s Directory Submitter there is a free and paid version or you might opt more for a Mass Article Submitter. Article marketing can increase your natural search engine ranking for your website.

Excellent article marketing is based upon a number of factors that include proper keyword placement, one-way text links, proper syndication, and other vital practices that make your website a better choice for anyone looking for information on the internet.

This type of marketing is the best way to attract new people to your website every single day this marketing tactic has been used by many SEO professionals and the online affiliate gurus. There are many different ways for you to circulate your unique articles and over the next few weeks I will be showing how we do all our marketing with articles from where we source the content to where we submit these articles to get maximum benefit for our business.

Why It Can Be Very Beneficial

This type of marketing helps to build trust between you and your site visitors, creates literally hundreds of one way back links and it attracts customers and influences people while they are in the process of making a decision about purchasing a product or service online. You need to simply use your main keyword in the title, and make sure that the text of the article contains your targeted keyword phrase.

Many people have said that they cannot do their own article marketing, due to time restrictions and their fear of article writing. This is not necessarily true the fact of the matter is that anyone can write an article if they know where to find the many resources online such as a freelance writer that can help or simply just follow their passion on a subject and start typing the article will come.

The better your article content and by this we mean unique content (not paid for PLR content that hundreds of people are using) and the more tightly themed the keywords are in your articles the more themed one way links to your website you are going to receive and simply by submitting them to article directories and other related blogs.

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Filed Under: Article Marketing

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Comments

  1. Ax says

    August 2, 2009 at 5:42 am

    Yup, I have been searching how to improve my articles, and i think this one is a great post. I am actually a freelance writer slash ghost writer so I should know more about this stuff!

    Reply
  2. Muffie Shannen says

    August 2, 2009 at 5:43 am

    I have been writing about SEO and technology-related articles! This will help, thanks!

    Reply
  3. Aayna says

    July 10, 2012 at 2:34 am

    Thanks for sharing this post. This is a great insight on the importance of article marketing. I completely agree that article marketing serves the tein purpose of generating search traffic as well as direct traffic.Article marketing is indeed one of the best and innovative way of generating traffic. People trust these articles about the website more when deciding about the brand.

    Reply
  4. Joy says

    July 12, 2012 at 4:01 pm

    Nice post. Article marketing is really a great way to build relationship with your target market and to establish your reputation as an expert in your chosen niche. Eventually, these can be converted to traffic and, hopefully, to actual sale. If you are really afraid to take on the job yourself, outsourcing for writing services can be a good option.

    Reply
  5. Don says

    August 23, 2012 at 1:25 pm

    Most business owners I know can’t see the value of writing articles and giving them out online but what they don’t realize is that fact that this is one of the most effective means to promote their businesses while proposing solutions through professionally-written articles that contain the right key words– these in turn will lead to more traffic coming in to our respective sites. Thanks.

    Reply
  6. Justin Skiffington says

    August 29, 2013 at 2:23 pm

    Article marketing is one of the most popular and successful marketing strategies today. A lot of webmasters that are trying to establish a new website can find it very difficult. This is especially true if they are trying to market their website in organic search engines.

    One particular task some webmasters have a problem with is getting their website or web page indexed into a search engine in a relatively short period of time. This is where article marketing is extremely useful.

    When an article marketer uses article directories to publish their articles. It creates a lot of exposure for the article. While search engines crawl the article they will find links directing back to the webmasters website or webpage. Learning about its existence, it will begin crawling and learning its information. When the search engine as learn enough information about the website, it will begin indexing its pages.

    Reply

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